All of Your Web Development Immersive Questions Answered

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There’s never been a better time to start a career as a web developer. From startups to Fortune 500 companies, there’s consistent demand for web developers who can creatively solve problems and implement robust, sustainable solutions. Whether you’re a career-changer serious about becoming a full-stack web developer, an entrepreneur with an idea you want to […]

Meet the CMO helping lead General Assembly into the future

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Jourdan Hathaway — bridging the gap between learning and work Jourdan Hathaway has served as the chief marketing officer of General Assembly since December 2023. Working side-by-side with our sales and product teams, she leads brand and product marketing, growth and demand generation, performance, journey nurture, martech operations, admissions, alumni relations, and revenue operations for […]

From Ag to AI: Reimagining Tech Talent at John Deere

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When discussing innovative tech firms, 187-year-old John Deere might not be the first name that springs to mind. Known better for its iconic green and yellow tractors and trendy hats, most people are surprised to learn that the company is also a pioneer and long-time leader in AI and robotics. The storied agricultural industry giant […]

Applied AI for Business Consultants: Mastering AI Solutions for Today’s Challenges

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Consulting — by its very nature — disrupts. With a penchant for status quo shaking and innovative thinking, consultants are the architects of strategic initiative and organizational transformation for their clients. Therefore, it begs the question: why shouldn’t you spearhead the adoption of artificial intelligence powered solutions? The time is now, with the “fourth industrial […]

AI for Leaders: GA’s Essential Workshop for Informed AI Decision Making

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The year is 2025: decisions are made with the precision of a surgeon’s scalpel, powered by algorithms that sift through mountains of data in a moment’s time.  After a seismic shift in artificial intelligence rocked the business world in 2023 with the release of free and accessible generative AI platforms, the chasm between those equipped […]

Data Skills 2024: What Financial Firms Need To Know

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Today, data is the key to decision-making, modernization, and competitive customer experiences. But without the right people to make sense of it all, this data can become increasingly fragmented and inaccessible — while valuable opportunities slip into the rearview mirror. “Data is only an asset when you have the right people in place who know […]

Mastering Data Analyst Skills for Future Success

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In today’s interconnected world where information reigns supreme, strong data skills are a powerful lever for professional success, opening doors across diverse roles and industries. As 2024 gets underway, there’s never been a more opportune moment to embark on a new career path or elevate your current role.  The question remains: which data skills do […]

GA Welcomes Gretchen Jacobi as Head of Enterprise & Jourdan Hathaway as Chief Marketing Officer

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In August 2023, Daniele Grassi was appointed President and CEO of General Assembly to lead our continued evolution and ensure we continue to provide clients like Adobe, Disney, Booz Allen Hamilton, BNP Paribas Cardif, Guardian, L’Oreal, and Microsoft the best-in-class talent and training solutions they’ve come to expect from us. Gretchen and Jourdan are strategic […]

Leading Through Change: Why it Pays to Reskill & Redeploy Workers Instead of Laying Them Off

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Layoffs have become an unsettling norm across industries. Companies that rapidly staffed up during the pandemic in response to surging demand are trimming staff as demand wanes. It’s a vicious cycle — many of these companies will be hiring again within the next year to keep up with a constantly shifting consumer landscape.   Most recent […]