Laugh & Learn Newsletter Lightens Up The Tech Conversation

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Salman came to General Assembly as an engineer looking for a tech community to jump into. He ended up as a beloved Back-End Web Development instructor, both in New York City and San Francisco. Realizing the importance of “soft skills” for developers, he started the Laugh & Learn newsletter to provide a well-rounded continued learning experience […]

Essentials of Usability Testing

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I’m sure you’ve heard that great web products have great usability. But what does that even mean? Enter, LEMErS. No, not the monkeys; the mnemonic device. Usability is determined and understood by testing the following criteria: Learnability Efficiency Memorability Error Management Satisfaction These elements can and should be tested using usability tests.

A Guide For Non-Technical Startup Founders In Need of Web Development

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As one of the partners of a Ruby on Rails software development agency, I speak with dozens of non-technical startup founders every week who are in various stages of building their first web or mobile application. The range of technical acumen, willingness to learn, and time and resources varies widely among the group. As a firm, we’re […]