Today, General Assembly is making a couple of big announcements.
First, we have closed on our company’s first acquisition — Canadian tech and design career accelerator, Bitmaker. We’ve known the folks at Bitmaker for a long time and I’ve been incredibly impressed with the way their CEO, Andrew Mawer, has built his Toronto-based organization. I’ve watched him lead his team and grow their community to become Canada’s largest career accelerator, and I’m so excited to have them be part of GA as we continue to pursue our long-term vision around education-to-employment.
Second, we are announcing the largest expansion of our campus footprint in GA’s history — we are increasing our number of campuses by over 60%. Our ongoing mission is to impact people’s careers and more broadly solve the talent needs of employers everywhere. We see big opportunities to leverage our burgeoning online communities and audiences with new campuses that are closer to the biggest pockets of potential students, just outside of traditional urban hotspots more commonly associated with the tech sector.
General Assembly was founded on the principle that first and foremost, education is an investment. Students invest their time, money, and passions with us, and we have a duty to help them earn a return on that investment, both in the short and long run.
You are a product manager. Or you want to be. As the fearless leader for your product, you need to be the best-informed and most up-to-date member of your team. From market trends to failed startups, your knowledge of the product ecosystem is critical if you’re going to succeed. Which you will. Ready?
Don’t waste your precious time reinventing the wheel. While each product has its own unique set of challenges, plenty of product folks have been in your shoes before. Learn from their mistakes and accomplishments, then iterate and innovate your own path. We rounded up five of the best podcasts for product managers so you can make big decisions, build your team, and make products people love. And do it better than before. Next time you reach for headphones tune into one of these shows.
At GA, we always try to bring data to the conversation. The data around unemployment, particularly for low income youth, recent college grads and veterans, isn’t the kind of data we like to see. In the United States alone, there are nearly 6.7 million young people ages 16 to 24 who are neither employed nor pursuing education; additionally, 5.3% of all veterans are currently unemployed.
Not even the bright lights of Tokyo and a solid internship in finance could keep Mike from his dreams of starting a business. After learning to code in our Web Development Immersive, he started Bookmarq, an app that allows you to find book recommendations from peers and thought leaders.
Armed with an MSc from the London School of Economics and Political Science, Lauren decided to add digital marketing skills to her tool-kit to make herself even more competitive. Now, Lauren works for Aha! leading their content strategy and marketing.
Salman came to General Assembly as an engineer looking for a tech community to jump into. He ended up as a beloved Back-End Web Development instructor, both in New York City and San Francisco. Realizing the importance of “soft skills” for developers, he started the Laugh & Learn newsletter to provide a well-rounded continued learning experience for his students and job-seeking techies.
If you are a great product manager, you know a secret that others ignore: managing relationships is essential to your job. As the “mini-CEO” of your product, sometimes it might seem like your main job! Teams from sales to engineering all have a stake in your product. And they often want to see updates presented “their way.”
Danielle left a cushy job as an Investment Specialist to teach others how to become more financially stable. With a little help from her Front End Web Development instructors, she launched Invibed, a website that teaches Millenials how to save money and be more fiscally responsible through shared money-saving tips.
Startups are complex, and the road to closing on a round can be difficult. No one knows that better than Product Management graduate Yoav Farbey. The Startup Magazine started as his personal website to catalog the lessons learned, trials, and successes of Yoav’s journey as a first-time entrepreneur. It quickly gained traction as a resource for other entrepreneurs going through similar challenges.