How to Cultivate Top Tech Talent: What Every Exec Needs to Know

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Hiring Strategy Digital Skills Training

Our recommendation is simple: Companies need to invest in learning.

The following is an excerpt from 6 People Strategies for Successful Digital Transformation, an exclusive white paper from General Assembly. Download the full paper here.

The digital landscape is evolving at a rapid pace, and it’s essential for companies to harness wide-ranging technical expertise in order to stay ahead. Today’s marketers must be able to analyze massive amounts of data, IT workers must be able to design compelling mobile app experiences, and a “product” is no longer only a physical object but could be a website, a piece of content, or even a training curriculum.

General Assembly’s recommendation for keeping up is simple: Companies need to invest in learning. The Economist magazine recently issued a special report that highlighted the importance of “lifelong learning” as a habit that both skilled and unskilled workers must incorporate to keep pace with a rapidly developing economy. They profiled GA’s approach to tech education — including upskilling promising individuals and reskilling those with outdated competencies in data, web development, and design — as an effective way to ensure employees’ skills were kept up to date.

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The Study of Data Science Lags in Gender and Racial Representation

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data science gender race disparity

In the past few years, much attention has been drawn to the dearth of women and people of color in tech-related fields. A recent article in Forbes noted, “Women hold only about 26% of data jobs in the United States. There are a few reasons for the gender gap: a lack of STEM education for women early on in life, lack of mentorship for women in data science, and human resources rules and regulations not catching up to gender balance policies, to name a few.” Federal civil rights data further demonstrate that “black and Latino high school students are being shortchanged in their access to high-level math and science courses that could prepare them for college” and for careers in fields like data science.

As an education company offering tech-oriented courses at 20 campuses across the world, General Assembly is in a unique position to analyze the current crop of students looking to change the dynamics of the workplace.

Looking at GA data for our part-time programs (which typically reach students who already have jobs and are looking to expand their skill set as they pursue a promotion or a career shift), here’s what we found: While great strides have been made in fields like web development and user experience (UX) design, data science — a relatively newer concentration — still has a ways to go in terms of gender and racial equality.

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9 Ways to Develop Talent for Tomorrow’s Economy

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Policy Ideas Skills Gap

Create opportunities for employers and job-seekers alike with these proposed policies to help close chronic skills gaps.

A tightening labor market, persistent skills gaps (in fields from manufacturing to technology), and the short shelf life of skills in the rapidly changing digital economy, have led to a seemingly paradoxical narrative in the education-to-employment pipeline.

In manufacturing, for instance, 70 percent of companies now face shortages of workers with the necessary technology skills. And yet millions of Americans struggle to find jobs that put them on a path toward social and economic mobility or, at least, a comfortable perch in the middle class.

What’s worse, the compounding forces of automation and artificial intelligence (AI) will begin to dislocate a growing number of workers — putting unprecedented pressure on an education and workforce development system that is ill-equipped to tackle looming reskilling and training challenges.

New Models Emerge

In the last five years, an array of non-accredited education and training providers has surfaced to address these challenges, including General Assembly, as well as on-demand learning platforms, ultra-low-cost course providers (like StraighterLine or Coursera), and new approaches to “education as an employee benefit” (pioneered by companies like Chipotle, in partnership with Guild Education).

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5 Reasons Adults Fear Going Back to School — and How to Get Over Them

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Adult learners fear going back to school

Taking a class can be a step toward that promotion you’ve been angling for, or lay the foundation for a full-on career change. But for many adults, committing to weeks, months, or even a day of lessons can be nerve-wracking.

It’s true: The back-to-school jitters are real at any age. Learning new skills often involves rearranging your schedule, planning for additional expenses, or combating the nerves that come with venturing out of your comfort zone. But if you can overcome these barriers, your potential will skyrocket.

Skilling up has innumerable benefits: It can give you a competitive edge in the job market; increase your value within your company; and, of course, keep you ahead of the curve in a rapidly changing tech environment. On a personal level, it can boost morale and give you creative inspiration. There’s truly nothing to lose.

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We Stand With the LGBTQ+ Community

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LGBTQ Work Protection Statement

Individuals thrive professionally and personally when they can live openly and without fear. The strength and security of our communities — and economy — depends on it.

At General Assembly, we’re in the business of empowering people to pursue work they love and careers that allow them to realize their passions. We’re also big believers that when people bring their whole selves to work — and all the identities, experiences, and ideas that make them unique — they’re more productive, engaged, and innovative.

Apparently, the Department of Justice doesn’t agree. On the heels of the president’s surprise ban on transgender service members in the military, on July 26 the Department of Justice issued a brief that states that Title VII — the law that protects workers from sex discrimination — does not extend to the LGBTQ+ community.

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Mindfulness Tips for Web Developers

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Mindfulness for Web Developers

Early in my tech career, as a web developer, I was constantly stressed out. Every time somebody needed something from me, I felt I had to drop everything and do it right then. I was overwhelmed by my growing to-do list, and doubly stressed for not doing enough quickly.

All developers face a lot of pressure. When you’re coding or creating something, clients, teammates, and managers want it fast, and they want it perfect. Plus, today’s tech teams are always expected to be on and responsive through email, phone, Slack, and beyond, which digs into time you want to spend on the work itself. These aspects of coding culture can often lead to stress, unhealthy habits, and emotional burnout, which all keep you from reaching your potential on the job. That ultimately leads to more stress, more unhealthy habits…you get the picture.

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How Prohibiting Salary History Questions Can Help Close the Wage Gap

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Ban Salary History Pay Gap

For HR leaders, especially those who focus on talent acquisition, making fair and equitable salary decisions is a daily struggle, and one that can frustrate even the most experienced leaders.

It is common practice to make compensation decisions based on salary history. When considering costs and the bottom line, companies are often tempted to leverage opportunities to pay as little as possible for a role, offering whatever a candidate will accept — and not a penny more. This is true for many industries, but especially in tech, where salary data is scant due to ever-changing programming languages, skills, and platforms. Continue reading

Facebook’s Sheryl Sandberg: Lessons on Leading a High-Growth Business

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Sheryl Sandberg Interview Masters of Scale podcast Red Hoffman

Facebook COO Sheryl Sandberg talks leadership lessons with Reid Hoffman on the Masters of Scale podcast. Photo by Jacqui Ipp.

Leading a high-growth company and scaling it into a tech empire involves working through countless challenges: You need to constantly innovate, adapt with the economy, navigate relationships with executives, evolve your team, and more. Sheryl Sandberg knows this experience intimately, from her time as Google’s VP of global online sales and operations — during which she scaled the company’s online sales team from four to 4,000, driving two-thirds of the company’s revenue — through her past nine years as Facebook’s chief operating officer.

To get to where she — and Facebook — is today, Sandberg has learned hard leadership lessons about growing a team and a company.

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Cracking the Girl Code to Tech Success

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Girl Code Book Tampon Run

Sophie Houser and Andrea Gonzales, creators of Tampon Run and authors of Girl Code.

Coding knowledge can be used to do more than build a great website or land a lucrative job. It also has the power to inspire personal growth and shine a light on social issues.

Andrea Gonzales and Sophie Houser learned this firsthand when the video game they created, Tampon Run — in which players throw tampons at bullies and tackle taboos surrounding menstruation — went viral in 2014. Gonzales and Houser, then teenagers, met as students at the all-girls coding program Girls Who Code in New York City and created the game as their final project.

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Forget Networking: 4 Tips for Building Your Career Support System

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Networking Tips Community Building

Revamp your Rolodex with tips from this pro, Andy Whelan! Illustration by Rob Goodman.

Think about the people who have made the biggest impact on your life — the friends, family, and teachers who have invested in you as a person. They push you to be better, can be a sounding board for bold new ideas, and have your back when you’re facing life’s harshest challenges.

The road to professional success can be tumultuous, and as you navigate the highs and lows, it’s equally important to have these kinds of people in your work life, too. Rewarding professional relationships are critical to your career and need to be nurtured as authentically as ties to friends and family. If you find yourself floating around solo on your jobs journey, there’s a good chance you may be doing it wrong.

When it comes to building a reliable professional community, we could all benefit by taking a lesson from career guru, speaker, and teacher Andy Whelan, a career coach at General Assembly’s San Francisco campus.

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