Tag Archives: career development

General Assembly and Adobe Team Up to Bring New Talent to the Tech World

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General Assembly Adobe Digital Academy

Adobe Digital Academy students on the General Assembly campus in San Francisco

General Assembly is proud to be partnering with Adobe in the development of the Adobe Digital Academy, a Bay Area–based program focused on offering opportunities in technology to underrepresented communities. Adobe supports high-potential candidates through partnership with General Assembly’s Opportunity Fund and Adobe technical internships. Selected candidates receive Opportunity Fund scholarships for General Assembly’s Web Development Immersive (WDI) course followed by a three-month technical internship in Adobe’s offices, with the goal of hiring interns for a full-time position.

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Why Now is the Best Time to Work for Yourself

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Do you daydream about working from the beach? Never sitting in a cubicle again? What about being your own boss? Those dreams are closer to reality than you might think.

Independent workers—whether they’re freelancers, contractors or solopreneurs—are on the rise. The number of people who work for themselves grew 14% from 2001 to 2012, and today 14.6 million people are self-employed in the U.S. That’s 10% of the national workforce. And fortunately for those who eschew the traditional 9 to 5, there’s never been a better time to be self-employed.

The idea of working for yourself certainly isn’t a new one, so why is the moment particularly ripe to make the move into self-employment?

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The Passion Economy: How to Actually Do What You Love

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In the age of self-made YouTube stars, Kickstarter campaigns, and food bloggers, it’s no surprise our newest job seekers are pursuing passion over a steady income, established companies, and climbing the corporate ladder. This is leading to a proliferation of freelancers, artisan businesses, and innovative startups. Rather than the exception, it has become the perceived rule: Do what you love, and the rest will follow.

Is Passion Enough? 

The reality is, however, there are many reasons why turning your passions into a career can actually backfire. Following your passions is important, but it’s simply not enough to develop an idea into something real, and profitable.

The No. 1 reason startups fail? Customers don’t want the products. Other pitfalls include an inadequate team and ineffective marketing. In turns out, there are millions of details— everything from user research to marketing your product to actually developing the idea and building it—that require tangible skills. While passion might provide the spark of an idea, there’s no guarantee it can carry you across the proverbial finish line.

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5 TED Talks to Help You Discover Your Passion

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Are you finding it hard to finally resolve to do something new in your career in 2016? Maybe you’re starting the year bogged down in endless work that you don’t enjoy. Or maybe you’re dealing with something more permanent, and you feel like you’ve lost an important spark in your career development.

Regardless of your situation, it’s important to take a step back and remember: everyone goes through these dips and spikes in their careers. Even more? The power is in your hands to course-correct and find the right path forward.

You need inspiration. But contrary to the popular saying, inspiration doesn’t just ‘strike.’ You need to go out and find it. Get in the right mindset for 2016 with the following TED talks.

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So, You Want to be A LinkedIn Influencer?

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The path to becoming a LinkedIn Influencer has been shrouded in mystery. But, a new publishing feature now allows for more people to share their expertise with connections and industry relations.

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The Best Apps For New Web Developers

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2014 was a bad year for paper. When CareerCast released its list of the year’s most endangered jobs last June, it was clear that tech advancements were (at least partially) to blame. Newspaper reporters face growth prospects of -13%, while printing workers face job “growth” of -5%.

But for those who can build apps and websites, the future looks grand. The U.S. Bureau of Labor Statistics says that from 2012-2022, web developers have projected job growth of 20% – “faster than average for all occupations.” And your entrepreneurial spirit is in luck – a quarter of all web developers were self employed in 2012, earning an average of $30.05 per hour.

If you love to solve tough problems, can think systemically, and break complex ideas into solvable stages, web development could be your dream career. How can you tell if the work is for you?

Check out these apps to help you test the waters:

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3 Job Skills That Will Help You In Any Career

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You know your stuff. You’ve got the skills that are foundational to your job, or you’re actively acquiring them. You are well on your way to becoming the best in your field and nothing can stop you now. Right?

Not exactly.

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Top 3 Tech Skills To Get Hired In The Digital Age

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When you graduate from college, you have a degree in some specific subject(s). But it is becoming increasingly important that you have practical skills when you enter the workplace, in addition to the specific knowledge you gained during your college career.

When you enter the workforce, no matter who you work for, there will be some learning curve as you learn how they do business, what tools they use, and their processes and procedures. But wouldn’t it be great if on day one when you arrived at that sweet new job, you were teaching them new tricks?

If you learn these three digital age skills, there’s a good chance that you will blow their doors off when you start work on Monday.

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How To Make Your LinkedIn Profile More Recruiter-Friendly

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By this point, you probably have a LinkedIn profile and are familiar with how to use the site. You’ve filled out the profile requirements and made sure your LinkedIn presence is professional and polished (and if you’re super on top of it, you might have added a cover photo!), but can you say your profile is recruiter-friendly?

It’s a great idea to invest some time in optimizing your LinkedIn profile specifically for recruiters, because many companies use a tool called LinkedIn Recruiter to search for candidates via keywords, location, industry and a number of other parameters. I know this because I was a recruiter  for a number of years, and LinkedIn Recruiter and I were BFFs. Plus, with 250+ million users, you can see why recruiters use this tool A LOT.

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4 Skills You Need to Get Promoted as a Marketer

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It’s a great time to be a marketer. That’s because the tech industry is undergoing a major paradigm shift, in which data has become a top priority. Marketers have assumed responsibility for connecting their companies’ core business arms — sales, product, engineering, IT, and analytics. Marketers are no longer limited to support and brand-building functions. Instead, they’re implementing programs to drive revenue. 

As a marketer, you’re in an unparalleled position to drive significant value to your organization. Not to mention, the solutions that you introduce are likely to be completely out of the box. As the business ecosystem becomes increasingly data-driven, there is significant opportunity to introduce new, creative solutions. In other words, it’s up to you to define your own career trajectory — and roadmap for getting promoted.

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