Sotirios Seridis
Digital Marketing Instructor, General Assembly
Sotirios is a Growth Marketer, Digital Strategist, and Startup enthusiast with a solid track record across all core digital specialties: PPC, SEO, Media Planning, Data Analytics and E-Commerce. He worked for 3 of the world’s leading media agencies: HAVAS, MediaCom and PHD and a number of successful startups in 3 of the world’s major regional hubs: London, Dubai and Singapore. Along the way he managed countless digital campaigns and built 2 digital performance departments from the ground-up, working with a diverse portfolio of local and multi-national companies – including some of the world’s biggest advertisers: Unilever, Volkswagen and Etihad Airways. Moreover, he is a huge start-up enthusiast, helping promising startups to rise off the ground.
Sotirios is a life-long learner, holding a MSc in Strategic Marketing from Cardiff University (UK), a CAM in Digital Campaign Planning from the Chartered Institute of Marketing (UK) and a BSc in International Economic Relations and Development from Democritus University of Thrace (Greece).
Upcoming:
Facebook Advertising 101: Making Facebook Advertising Pay
You’ll learn why Facebook advertising is so valuable and the most important things you need to know so that you don’t waste your money.
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
Google Analytics Bootcamp
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.
Previously (250):
Intro to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
96 Times
Facebook Advertising 101: Making Facebook Advertising Pay
You’ll learn why Facebook advertising is so valuable and the most important things you need to know so that you don’t waste your money.
17 Times
Digital Marketing Bootcamp
Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.
14 Times
Co-Founders Matching Presents: Meet your Business Half
Co-Founders Matching is starting 2019 with our first "Meet your Business Half" networking event hosted at General Assembly Singapore!
14 Times
Intro to Google Ads
Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.
14 Times
Advanced Digital Marketing: Google Analytics Deep Dive
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.
11 Times
Growth Hacking Workshop
The success of every company lies in its customer base. This one day workshop will help you improve your ability and implement a marketing strategy to attract target customers.
10 Times
SEO Training for Startups & Beginners
Get a practical introduction to SEO and find out how you can implement it into your business.
10 Times
Optimizing Websites and Landing Pages to Convert
Learn how to optimize your company or personal brand’s landing page and website: Make it bold, make it simple, make it stick.
8 Times
Bootcamp: Content Marketing
Learn how to develop an end-to-end content marketing plan in this one-day bootcamp.
8 Times
Brand Strategy Workshop
This workshop will teach you how building and sustaining brand value matters for your business' competitive advantage in an increasingly commoditised marketplace.
4 Times
Digital Marketing Immersive
Become a job-ready digital marketer with dedicated career search support in this 10-week, full-time course.
4 Times
Digital Marketing
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
3 Times
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
3 Times
Building a Successful E-Commerce Business
This class will demystify all the elements it takes to run a successful e-commerce business, from how to drive traffic to an e-commerce site to how to make visitors buy your stuff.
2 Times
Digital Marketing Bootcamp (2-Days)
Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.
2 Times
Email Marketing in the Age of Distraction
Learn how to create email campaigns that people open, read and love.
2 Times
Google Analytics One-day Bootcamp
Learn how to decode Google Analytics in order to generate actionable insights from your reports. Become a more effective digital marketer by using website data to make decisions.
GA x Pink Fest: Leap Into A Career in Marketing
See the strategies that drive today’s biggest brands.
Reinvent Your Career: Leap Into A Career in Marketing
See the strategies that drive today’s biggest brands.
How Side Hustles Can Help You Land Your Dream Job
Standing out in the hiring process is hard. Hear from Singapore leaders as they share how their passion projects and side hustles have helped them land the job.
INSEAD entrepreneurship forum Growth hacking 1 hour
INSEAD entrepreneurship forum Growth hacking 1 hour
Free Workshop: Jumpstart Your Career in Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
The Modern Digital Marketer - Oracle
The Modern Digital Marketer - Customer Focused option for Oracle JAPAC Enterprise Workshop
Restart Your Career: Digital Marketing
In this special edition of Restart Your Career event, we will cover the steps that you need to take to get into the Digital Marketing industry.
Google Analytics Bootcamp
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.
Intro to Google Ads Bootcamp
This bootcamp will prepare you to be Google certified in Google Ads by covering all necessary material to pass the search certification exams.
SEO Bootcamp: Growing Your Customer Base
In this hands-on workshop learn to grow your customer base efficiently by taking full advantage of the most cost effective channels – SEO (search engine optimisation).
How to Launch a Career in Digital Marketing
At this event, we discuss the digital marketing landscape, what the role entails, who makes a good digital marketer, and how you can transition into the field.
Ask Me Anything: A Panel of Digital Marketers
Join us n for a panel discussion with top marketers in Singapore
Social Media Advertising – Learn How to Make Paid Advertising Work for You
You will learn about the capabilities of the top social platforms, along with the best strategies to make sure your next campaign succeeds.
Google Ads Bootcamp
This bootcamp will prepare you to be Google certified in Google Ads by covering all necessary material to pass the search certification exams.
GA x UFLX presents: Intro to Digital Marketing
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
So You Want To Be a Digital Marketer?
At this event, we will cover the steps that you need to take to get into the Digital Marketing industry.
Women Career Day: Shape Up Your Future
A full day of free workshops and talks about tech and digital skills exclusively for WOMEN.
Startup Playbook: Vietnam - Market Opportunities
Globalisation is, paradoxically, making the world a smaller place.
So You Want To Teach at GA
Ever thought about teaching? Come hear from current instructors and team to discover what it's like to teach at General Assembly. Drinks and snacks provided!