Marketing
Social Media Strategy Mapping
Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.
16 Times
Steph Parker
Director, Digital Strategy, Digitas Health
London
Steph is a digital strategist who has worked in some of the largest advertising and public relations firms in the world over the last decade, launching campaigns for brands like Novartis, Bethesda Softworks, Carnival Cruise Line, and Fitbit. Her focus on the intersection of data and content earned her a nod from Forbes as a 30 Under 30 in 2013. Since then, she has been featured in Digiday, The Huffington Post, and Ragan's PR Daily, and speaks at conferences and universities on both sides of the pond.
As an American expat, she taught for several years with General Assembly at their Boston campus before moving to London in 2017. She has a breadth of experience working with clients of all sizes and industries in both American and global markets, and loves bringing real-life case studies into the classroom to share with her students.
Upcoming Courses
Previously (68)
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