Building An Influencer Marketing Program

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

Building An Influencer Marketing Program

Washington, D.C.

Washington, D.C. campuses

GA D.C., 1776
1133 15th Street NW, 8th Floor
Washington D.C. 20005

GA D.C. (Northern Virginia)
2231 Crystal Drive #1000
Arlington VA 22202

Past Locations for this Workshop

About this workshop

The digital ecosystem is cluttered with branded content that feels like advertising. Leveraging a prospective customer's trusted sources - influencers - helps get the word across and encourages the likelihood of conversion.

Takeaways

  • A conceptual grasp of content marketing principles
  • The framework for building an influencer marketing strategy
  • An understanding of how to source different partners
  • The basics of influencer marketing analytics

Prereqs & Preparation

An understanding of core social media platforms (Facebook, Twitter, Instagram, Pinterest)

Coming up near you

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.