Community Management Workshop | Online

About this workshop

What does it take to grow a successful community that will benefit your company’s marketing campaigns, customer service, and products? By mastering the fundamentals of community management, you’ll be able to create a culture that enables you to easily convert members into product contributors and evangelists.

In this workshop, you’ll learn the tools and strategies that you’ll need to build a great community around your company. You’ll gain an understanding of the value that communities bring to a business and the different methods that you can use to engage your members and measure performance.

Takeaways

• Understand the value a community brings to an organization
• Recognize engagement opportunities on any platform and how to respond reactively or proactively
• Identify key influencers and how to perform effective outreach
• Measure community management efforts in effective and impactful ways

Prereqs & Preparation

No prerequisites. Students should bring a laptop or mobile device to class.