Matt Tumbleson
Experienced Brand Director, Procter & Gamble
Matt Tumbleson is the Brand Director for P&G Ventures. He is also a co-founder of HellaBella, the digital platform that enables consumers to book and pay for services at local nail salons. Before HellaBella, Matt founded Teckst, the messaging service connecting brands like Disney, ESPN, Lyft, MLB, NBA, and Verizon with their consumers through two-way text messaging. While CEO, Matt raised more than $8M to fuel Teckst’s client list. Teckst was acquired by Golden Gate Capital in 2019. Matt’s first venture into startups was in 2011 when he joined Seamless/GrubHub as their first creative director. His role encompassed all consumer and restaurant experience, from marketing to product. During his tenure at Seamless/GrubHub, Matt and his team raised awareness for the brand to surpass all competitors, making the brands top of mind for millions of Americans. Matt was an active member of the IPO team that took Seamless/GrubHub public in 2014 ($GRUB) on the NYSE.
Throughout his career, Matt has also applied his in-demand skills in marketing and digital product to engagements with major enterprises including Adidas, Disney, Johnson & Johnson, Mars/Wrigley, Morgan Stanley, P&G, Walmart, Wells Fargo, and Visa. Matt joined General Assembly in 2014.
In recognition of his exemplary service in the classroom, Matt has been selected as a member of General Assembly's Distinguished Faculty program.
Previously (15):
Optimizing Your Marketing Campaigns
Learn to analyze and interpret your marketing campaign results, so you can iterate and improve on marketing tactics.
5 Times
The New Customer Decision Journey - How L'Oréal is Creating a Brand for the Digital Age
Join top global marketing and digital leaders from L'Oréal to discuss the changing landscape of consumer behavior and how the company is advancing its brand to build huge results.
Livestream: Marketing Lessons from the CMO of Super Start-Up, Boxed
Talk digital marketing topics with top GA instructor Matt Tumbleson and CMO at Boxed and former Head of Digital Marketing at Chipotle, Jackson Jeyanayagam.
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Celebrating 10 Years: Implementing Successful Marketing Skilling Initiatives
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Summer Startup Series: Growth Marketing Fundamentals
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Summer Startup Series for Early Stage Entrepreneurs
A three-part series of free masterclasses focused on the skills every a young, humble, and ambitious entrepreneur needs to know.
Digital Marketing
Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.
Must-Have Capabilities for the Modern Marketer and How to Learn Them
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