Matt Tumbleson Bio

Matt Tumbleson

Experienced Brand Director, Procter & Gamble

New York City

Matt Tumbleson is the Brand Director for P&G Ventures. He is also a co-founder of HellaBella, the digital platform that enables consumers to book and pay for services at local nail salons. Before HellaBella, Matt founded Teckst, the messaging service connecting brands like Disney, ESPN, Lyft, MLB, NBA, and Verizon with their consumers through two-way text messaging. While CEO, Matt raised more than $8M to fuel Teckst’s client list. Teckst was acquired by Golden Gate Capital in 2019. Matt’s first venture into startups was in 2011 when he joined Seamless/GrubHub as their first creative director. His role encompassed all consumer and restaurant experience, from marketing to product. During his tenure at Seamless/GrubHub, Matt and his team raised awareness for the brand to surpass all competitors, making the brands top of mind for millions of Americans. Matt was an active member of the IPO team that took Seamless/GrubHub public in 2014 ($GRUB) on the NYSE.

Throughout his career, Matt has also applied his in-demand skills in marketing and digital product to engagements with major enterprises including Adidas, Disney, Johnson & Johnson, Mars/Wrigley, Morgan Stanley, P&G, Walmart, Wells Fargo, and Visa. Matt joined General Assembly in 2014.

In recognition of his exemplary service in the classroom, Matt has been selected as a member of General Assembly's Distinguished Faculty program.

hellabella.com/

Matt Tumbleson

Upcoming Courses

Previously (15)

Marketing

Optimizing Your Marketing Campaigns

Learn to analyze and interpret your marketing campaign results, so you can iterate and improve on marketing tactics.

5 Times

The New Customer Decision Journey - How L'Oréal is Creating a Brand for the Digital Age

Join top global marketing and digital leaders from L'Oréal to discuss the changing landscape of consumer behavior and how the company is advancing its brand to build huge results.

Marketing

Livestream: Marketing Lessons from the CMO of Super Start-Up, Boxed

Talk digital marketing topics with top GA instructor Matt Tumbleson and CMO at Boxed and former Head of Digital Marketing at Chipotle, Jackson Jeyanayagam.

Marketing

Unlocking Key Marketing Skills for a Post-Covid Era

Extraordinary times call for high-impact marketing reinventions.

Marketing

Celebrating 10 Years: Implementing Successful Marketing Skilling Initiatives

The pandemic has accelerated the impact of technology and shifting consumer behaviours, challenging businesses to be even more innovative and agile.

Marketing

Summer Startup Series: Growth Marketing Fundamentals

An interactive introduction for anyone interested in learning how product marketing can add the most value at every stage of a product’s lifecycle. Taught by the best of Miami Tech

Business

Summer Startup Series for Early Stage Entrepreneurs

A three-part series of free masterclasses focused on the skills every a young, humble, and ambitious entrepreneur needs to know.

Marketing

Digital Marketing

Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.

Marketing

Must-Have Capabilities for the Modern Marketer and How to Learn Them

Join us on for an interactive online conversation as we go through the top skills you need to kick-start or level up your digital marketing career.

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