Optimizing Your Marketing Campaigns

Washington, D.C. Campus

GA D.C.
509 7th Street NW, 3rd Floor
Washington D.C. 20004

Past Locations for this Class

Optimizing Your Marketing Campaigns | Washington, D.C.

Washington, D.C. Campus

GA D.C.
509 7th Street NW, 3rd Floor
Washington D.C. 20004

Past Locations for this Class

About this class

Just measuring your campaigns isn’t enough. It’s crucial to be able to analyze and interpret your results so you can iterate on tactics to improve execution in the future. In this workshop, you will learn about experimentation and optimization, to make more informed decisions on creative, channel usage, audience targeting, and expected outcomes.

Takeaways

Analyze the results of marketing executions. Identify opportunities to improve for the future. Formulate data-driven marketing experiments to determine the best improvements.

Prereqs & Preparation

  • You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
  • This workshop will occur live online using Zoom and Slack. Please have these tools downloaded before the workshop.

Coming up near you

Let’s Keep You Updated

Enter your email to start following

By providing us with your email, you agree to the terms of our Privacy Policy and Terms of Service.