Unlocking Key Marketing Skills for a Post-Covid Era | Online

About this event

Shifting consumer behaviours in response to the pandemic have accelerated a new era in marketing innovation, and building strong marketing talent is at the center of its success. While leading in the face of uncertainty can be arduous, it also poses a set of opportunities to assess current skills and develop capabilities that prepare your marketing teams for a new post-COVID landscape.

To help you better understand the importance of targeted training, as it pertains to the priorities of your team, we have invited an inspiring keynote and expert panel who will share best practices on talent transformation. We will focus our panel discussion on the challenges new consumer behaviours present today; we’ ll learn why equipping teams with the skills that directly align to their strategic goals is pertinent to success; and, we’ll hone into the tactics that can make CMOs and their teams future ready at a time of upheaval.

Takeaways

Key takeaways:

• Understand new consumer behaviours and the challenges they bring.
• Looking inwards to assess our teams, and align needs with strategic priorities.
• Practical approaches to future proofing your marketing team for the new digital economy.