Tulani Elisa is the Vice President of Social Media at FOX Entertainment. She's worked in the digital space for the last 9 years with most of her career spent working at agencies in New York and DC. Prior to working at FOX, Tulani was at the Glover Park Group in Washington DC for four years where she worked on social and digital with clients ranging from the NFL to the Embassy of Egypt. Tulani has worked across sectors, including in government, non-profits, entertainment and the consumer space, giving her a holistic perspective on the digital space and creative executions. She has a Bachelor of Arts in History from Spelman College in Atlanta, Georgia and a MALD (Master of Arts in Law and Diplomacy) degree from The Fletcher School, with a concentration in international conflict resolution and human security.
Developing a Simple Starter Social Media Strategy
Learn how to develop a social strategy from inception to execution that will take your work to the next level.
Social Media Monitoring and Analytics: How, What, and Why
Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.
Social Media Bootcamp: (Influencer + Paid)
Create a consumer relevant social content marketing strategy to acquire and retain consumers while achieving revenue and engagement goals using social content, segmentation, and ad
Intro to the Digital Marketing Community
Want to get involved the digital marketing community? Hear from digital marketer Jon Chang about his experiences in the ecosystem.
You Are A Brand: Micro-Influencer 101
How to define your self in the crowded social space and grow your personal brand.
Social Media Bootcamp
Learn about different social media platforms and how to use them for maximum results. Also see what free marketing tools are available.
Activating Influencers: Use the Power of Real People to Promote
From micro to macro, the world of influencers is only getting bigger, more impactful and increasing in its effectiveness, its important to know how to navigate it.
In this 10-week or 1-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.
Digital Marketing Bootcamp
Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.