Marina Terteryan
Service Designer + Design Thinking Advocate, The Why Lab
Marina is a well-rounded design strategist with a deep love for service design, innovation, strength-based leadership, and all things human-centered. With an emphasis on storytelling and customer journey, she employs the design thinking process to help organizations of all sizes create sustainable growth. She hosts a weekly podcast called Why Service Design Thinking, which is streamed worldwide in more than 70 countries.
She believes that the world would be a better place if every person worked by the principles of design thinking, lived by the principles of jazz improvisation, and used ergonomic standing desks.
Upcoming:
Google Analytics for Beginners: Key Concepts and Quick Wins
This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.
SEO Bootcamp
Learn the basics of SEO with a hands-on workshop that guides you through setting up and optimizing your SEO plan.
Google Analytics for Beginners: Key Concepts and Quick Wins
This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.
Previously (37):
Search Engine Optimization 101: A practical introduction to SEO
Explore the essentials of SEO and Conversion tactics to drive leads, convert customers and increase sales.
13 Times
SEO Bootcamp
Learn the basics of SEO with a hands-on workshop that guides you through setting up and optimizing your SEO plan.
7 Times
Google Analytics for Beginners: Key Concepts and Quick Wins
This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.
5 Times
Intro to Design Thinking
This workshop is ideal for anyone interested in learning about the benefits of user-centered design and real-world techniques.
3 Times
Intro to Service Design
A well-designed service is more than just what meets the eye – it is an intricate journey through human-centered design to understand and serve your customers.
3 Times
Consumer Journey Mapping
To successfully create an offering that dramatically shifts behavior, generates habitual engagement, and promotes a profitable cycle, we must first understand the consumer journey.
2 Times
Copywriting 101
Gain a foundational, practical understanding of copywriting including what copywriting is (and isn’t), why it matters, and working knowledge of how to successfully create copy.
2 Times
Creative Coffee Hour
Ready for an inspirational boost of caffeine? Jumpstart your day with us during Creative Coffee Hour and then stick around for a full day of Made in LA sessions.
Design Mornings - Design Thinking for Sustainability
Jump right into your day with an inspirational boost of coffee and design!