In today’s virtual world, the next great business idea need not come from California’s Silicon Valley or New York City’s Silicon Alley. It could come from a silicon cornfield, digital bayou, or mobile rustbelt in any one of thousands of tiny rural regions or small towns across America, towns that may have lost a past glory or never thrived because of a lack of employment opportunities. With online learning programs offering the ability to train adults to do in-demand careers, people throughout the country now have the same inroads to specialized learning and potential innovation available to residents of big cities like New York, San Francisco, Chicago, Seattle, and Boston.
As one of the partners of a Ruby on Rails software development agency, I speak with dozens of non-technical startup founders every week who are in various stages of building their first web or mobile application. The range of technical acumen, willingness to learn, and time and resources varies widely among the group.
As a firm, we’re not just competing with other NYC based agencies for their business, but also offshore devshops, freelancers, and in some cases, the prospective client who may want to execute internally.
At the end of the day, a non-technical founder who has decided that they must build something has two options: Pay someone else, or partner with people. Below are the pros and cons.
As young careers get going, it’s a great idea to seek the advice of mentors when faced with new obstacles. Arthur Woods, co-founder and COO of Imperative, certainly learned this as he transitioned from the non-profit to for-profit sector early in his career. Watch his interview here to learn more about how he made the most of his time at Google and how his mentor taught him how to let his personal and professional identities healthily coexist.
Arthur Woods is the co-founder and COO of Imperative, a career management platform that helps both individuals and companies foster professional development. Prior to co-founding Imperative, Woods led operations at YouTube EDU, as well as co-founded Compass Fellowship.
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Starting a company is hard, and finding reliable advice along the way can be even harder. There are thousands of entrepreneurs, investors, and bloggers who claim to be experts, churning out new business advice every day, but how can you trust that it’s advice worth taking?
We’ve compiled a list of some of our favorite business blogs written by startup founders for aspiring entrepreneurs. These resources offer practical advice that is bound to keep you well-informed and inspired as you follow your business dreams.
As a mother of two boys under age 10, I know how hungry to learn children can be. My kids could teach themselves to read literature in Russian if they thought it would be fun. I kept that in mind while researching the best resources to teach kids to code. What children need is something that makes coding engaging, exciting, and (the word that parents cannot utter without turning whatever they are talking about into anything but) cool. Here are some apps, online programs, and camps to help your future coders get started.
User experience design — the practice of enhancing the usability, functionality, and aesthetic value of a website or product — is a growing industry. And as such, the online community of user experience designers and those interested in UX design is growing too. A simple Twitter search for UX designers yields thousands of results, and while you might learn something from following a few at random, you’ll get the most out of following the designers who will keep your finger on the pulse with industry news and resources, informed insights, and thoughtful conversation.
So just who are those designers? We’ve chosen 7 of the best to follow now.
However you want to come at your next career or business idea, we at General Assembly have a class to help you do it. With on-campus courses in 12 cities—including New York, Los Angeles, San Francisco, Seattle, London, Sydney, and Hong Kong—and online classes available everywhere, it’s just a matter of making your next move. Which will it be? Here are a few questions to help you find an educational opportunity that fits your goals and lifestyle.
When you visit a website that is useful, intuitive, and easy-on-the-eyes, you have a user experience designer to thank. UX designers are the individuals behind the scenes making sure that your experience on a website is a good one — that you aren’t turned off by lack of accessibility, poor design, or functionality hiccups.
It’s a big job, and many rookie UX designers feel intimidated by all of the responsibility. But it’s also a fun and creative job, and with the right training and tools you’ll feel confident taking on any design challenge that comes your way.
The fierce might of Chichen Itza’s Mayan pyramid, iconic arches of the Golden Gate Bridge, and enduring grandeur of Notre Dame are all testaments to the lasting power of humanity’s best architecture. They were created with superior materials, an eye to the future, and attention to detail (also, depending on who you ask, a little help from E.T.). For these reasons, they’ve stood the test of time and continue to inspire us with their presence.
User experience design (UX Design) is essentially what it sounds like—the art of creating a particular experience for the user of your service or product. Although it can technically encompass any part of a user experience from start to finish (delivery methods, packaging, aftercare), we most often associate the discipline with the development of interfaces for websites and applications.
Although bad news seems to be the order of the day, there is reason for optimism on many fronts–one of them being the future of employment in the U.S. The Bureau of Labor Statistics (BLS) reports that a projected 20.5 million new jobs will have been added between 2010 and 2020, a 14.3% growth in employment. And if you’re technologically inclined (like us!), there’s even more reason to rejoice. Read on to find out which careers are most promising. Continue reading