A Leader in Education

Since 2011, General Assembly has transformed tens of thousands of careers through pioneering, experiential education in today’s most in-demand skills. When you learn web development, data, design, business, and more with GA, you get:

Award-winning curriculum and expert instructors, on campus and online.
A global, professional community of 40,000-plus full- and part-time alumni.
Career results from leading-edge courses, with mentorship each step of the way.

What Makes General Assembly Exceptional?

We Offer Training in Tech, Data, Design, Business, and More

Today’s complex, global economy requires a skilled workforce that can leverage technology to fuel success. General Assembly’s robust suite of courses includes all the fundamental pillars of innovation to give individuals and teams several options for growth and development. We offer programs in web development, data science and analysis, user experience design, digital marketing, product management, and more. Students can choose from a range of formats and modalities to help them best achieve their goals, including full-time, part-time, and short-form options — on campus, and online.

We Have a Vast Global Network

30+ campuses. 19,000+ hiring partners. 40,000+ full- and part-time course grads, plus the hundreds of thousands of attendees in our events and workshops. General Assembly’s global presence, 70,000+ alumni network, and hiring partners are three of our biggest assets with 25,000+ employees trained in our corporate programs. In addition to courses designed exclusively for employer needs, we foster a pipeline of industry professionals who serve as instructors, mentors, and coaches. This thriving professional network helps our recent graduates find jobs and make connections, setting them up for success on the job and in life.

We Adapt to the Market

Dynamic fields like data science and web development evolve in real time, and we continuously pilot, launch, and sunset programs to respond to market demand and the evolution of tools and techniques. Our world class team of instructional designers, subject matter experts, and education product managers continuously refresh our content to ensure relevancy. By leveraging data, feedback, and insights from our proprietary assessments, we produce coursework that results in maximum impact on the job.

We Focus on Employer Needs and Relationships

Deep employer relationships have always been an essential part of General Assembly’s DNA. Roughly half of our part-time students are funded by employers who want their employees trained by our experts, and GA curricula are guided by industry needs. We’ve helped dozens of Fortune 100 companies — and hundreds of other businesses worldwide — to assess and train their talent, on-site, online, or at our campuses. We also provide hiring solutions for companies seeking a diverse pipeline of candidates who are job-ready, armed with in-demand skills.

We Invest in Access and Opportunity

As part of our commitment to accessible and affordable education, we're focused on developing programs and financing options to ensure that students have the means and support systems they need to learn at GA. In addition to innovative programs like Adobe Digital Academy, Opportunity Fund, CodeBridge, and TechIMPACT — which provide scholarships and free training programs to underserved and overlooked talent — we work with employers and financing providers to help get education costs covered. Our innovative hybrid and online immersive programs reach individuals who live outside major metro areas and give them access to the same quality education our campuses are known for.

Building Innovative Courses With Proven Results

GA How We Built Our Courses instructors on whiteboards

World-Class Instructional Team

General Assembly’s instructional team represents the elite of today’s biggest and brightest companies. Course instructors and designers come from top businesses including Google, Amazon, Airbnb, and IBM, sharing real-world experience and insight in the classroom each day. Team members undertake an extensive training program that ensures their effectiveness at fostering new talent.

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Continuous Development

To ensure excellence in the classroom and relevancy on the job, our instructional design and product teams work tirelessly to iterate, adapt, and evolve our curriculums. Our agile instructional design process means each of our courses goes through at least two updates per year. Each new release includes feature improvements, enhanced content, and more.

Discover New Paths

A Range of Learning Paths to Match Your Goals

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Career-Changing, Full-Time

Advance your career with GA's rigorous, full-time Immersive programs and skilled career coaches.

Skill-Boosting, Part-Time

Stay competitive and relevant with focused, flexible learning and dedicated mentors.

Classes, Workshops, Events

Take part in day, evening, and weekend programs that showcase skills, innovations, and leaders.

Learn On Campus and Online

Leverage robust learning tools, expert instructors, and a supportive community at each step.

Top Businesses Invest In Their Employees By Sponsoring Their GA Education

General Assembly in the News

General Assembly leads change and innovation across the global tech economy. Read about some of our exciting new initiatives below.

CNBC

"Online learning boomed during the pandemic—but what happens when students return to classrooms?”

The Wall Street Journal

“Career Reinvention: From Executive Assistant to Software Engineer”

The Boston Globe

“For low-income workers, a chance to learn new skills without paying a dime upfront”

Bloomberg

“Bloomberg Cornell Tech Series: Lisa Lewin, CEO of General Assembly”

Technical.ly

“General Assembly is back in Philadelphia with the launch of an all-virtual tech bootcamp ‘community’”

Business Insider

"The CEO of General Assembly explains how tech training helps hard-hit communities create 'pandemic-proof, recession-proof' careers”

"The best part about General Assembly was the Outcomes team. The Outcomes program is superb. Within a couple weeks I had two job offers, and the third of which I accepted the next week."

Jesson Foo, Web Development Immersive graduate, Los Angeles

From Full-Time Student to Full-Time Employment

General Assembly’s full-time Immersive programs in web development, user experience (UX) design, and data science are rigorous, career-driven courses designed to propel each student — no matter their experience level at entry — into an exciting new career.

Developed by industry experts and tailored to meet the demanding needs at top employers worldwide, GA’s Immersive courses position candidates for professional success. In addition to learning from and collaborating with experts, mentors, and local leaders in the classroom, Immersive students receive dedicated career support to help them achieve their goals.

Thousands of companies have hired GA graduates. Our career coaches work one-on-one with students and graduates to ensure they have tools and strategies to secure a successful outcome in their job search. Learn more about General Assembly’s Career Services program, outcomes framework, and job-placement data.

Here’s how we prepare students.

A Dedicated Career Coach. This accountability partner helps keep your professional goals and job search on track, before and after graduation.
Job-Search Prep. Delve into career development workshops in resume writing, networking, and more. Receive in-depth interview training, negotiation tactics, self-branding advice, and job search check-ins with your coach.
Real-World Learning. Get an intimate, inside look at leading companies in the field through case studies from real businesses and insightful talks featuring industry pros.
Partner & Networking Opportunities. Connect with GA grads at our alumni community meetups and meet local employers — from hot startups to Fortune 500 companies — at exclusive events and showcases with GA’s hiring partners.