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Michael Buchholz

Managing Director, Caldwell Richards

Singapore

Michael is the founder and managing director of Caldwell Richards, a Singapore-based marketing and design consultancy helping B2B tech start-ups and Fortune 500 companies address their marketing challenges.

Having lived in Asia for the past 20+ years, his working career has allowed him to develop a broad range of experience in Communications, Marketing and Business Development with some of the world’s most recognized technology brands. This background has given him the opportunity to build his Go-To-Market skills in terms of Strategy and Budgeting, as well as lead projects in Advertising, Branding, Channel Management, Content Development, Digital Marketing, Events Management, Lead Generation, Product Marketing, Public Relations, and Web Development.

Michael has a Bachelor of Arts degree from the University of Western Ontario and a Master of Arts degree in Communications Management from The University of South Australia. Outside of work, Michael is an avid diver and passionate about motorcycles

Upcoming:

Powerful and Effective Copywriting For The Web | Online

Powerful and Effective Copywriting For The Web | Online

Whether you’re a marketer, blogger or startup founder, this workshop will help you write better, clearer and more compelling content that gets results.

4
Mon, 4 October 5:00 - 7:30am EDT
Email Marketing Essentials | Online

Email Marketing Essentials | Online

In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action.

8
Mon, 8 November 8:00 - 10:00pm EST
Powerful and Effective Copywriting For The Web | Online

Powerful and Effective Copywriting For The Web | Online

Whether you’re a marketer, blogger or startup founder, this workshop will help you write better, clearer and more compelling content that gets results.

24
Wed, 24 November 4:00 - 6:30am EST

Previously (184):

Powerful and Effective Copywriting For The Web | Online

Powerful and Effective Copywriting For The Web | Online

Whether you’re a marketer, blogger or startup founder, this workshop will help you write better, clearer and more compelling content that gets results.

41 Times

Brand Strategy Workshop

Brand Strategy Workshop

This workshop will teach you how building and sustaining brand value matters for your business' competitive advantage in an increasingly commoditised marketplace.

26 Times

SEO Training for Startups & Beginners

SEO Training for Startups & Beginners

Get a practical introduction to SEO and find out how you can implement it into your business.

18 Times

Free Intro to Digital Marketing | Online Class

Free Intro to Digital Marketing | Online Class

In this free, two-hour livestream, gain a basic understanding of digital marketing essentials, and learn how the objective-first framework can be used to drive marketing success.

17 Times

Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

14 Times

Measuring What Matters: Intro to Marketing Analytics | Online

Measuring What Matters: Intro to Marketing Analytics | Online

Get a handle on your overall marketing strategy, how to assess their success, and identify specific areas for improvement.

13 Times

Crash Course in Google Ads | Online

Crash Course in Google Ads | Online

This class will provide a comprehensive introduction to Google AdWords to help you get started.

13 Times

Social Media Strategy Mapping

Social Media Strategy Mapping

Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.

12 Times

Email Marketing Essentials | Online

Email Marketing Essentials | Online

In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action.

6 Times

Advanced Marketing Analytics Workshop | Online

Advanced Marketing Analytics Workshop | Online

This workshop is for advanced marketers to build on their data-driven decisions with attribution modeling, statistical significance, and communicating with data.

6 Times

The 2030 Social Media Playbook for Start-Ups

The 2030 Social Media Playbook for Start-Ups

Working on your startup's social media strategy, but finding yourself stuck and in need of tips? In this masterclass, learn social media strategy and best practices for engagement.

6 Times

Digital Marketing Immersive

Digital Marketing Immersive

Launch a high-growth digital marketing career. Build fluency in essential skills through this 10-week, full-time program.

3 Times

Kickstart Your New Career: Digital Marketing

Kickstart Your New Career: Digital Marketing

Join us for a panel of industry experts to learn more about what a Digital Marketer does day-to-day, what skills you need to be successful, and how to find a job in Singapore!

2 Times

Marketing Week | Break Into Digital Marketing: Transform Your Career

Marketing Week | Break Into Digital Marketing: Transform Your Career

This is a series of panel sessions to hear from industry experts on current digital marketing trends and how to break into it as a career.

2 Times

Free Intro to Facebook Advertising | Online Class

Free Intro to Facebook Advertising | Online Class

In this free, two-hour livestream, learn the basics of Facebook ads, and how to use them to grow your business.

Free Intro to Social Media Strategy Mapping | Online Class

Free Intro to Social Media Strategy Mapping | Online Class

In this free, two-hour livestream, learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More