Intro to Behavioral Design
Often, making a design simple isn't enough. Learn how to use behavioral models to optimize usability for adoption and customer activation.
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Boston
Entrepreneur, designer and marketer. Currently Co-founder and VP of Experience at ZAIUS, a behavioral marketing platform. Spent prior 8 years building Bold - a multichannel engagement application (sold to LogMeIn). Over 10 years researching and creating solutions for behavioral engagement.
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