Lauren Perkins

Community Management Workshop

Discover the different benefits that building and managing a community can bring to your company.

9 Times

Branding Bootcamp: Think like a Brand, Act like a Startup

Branding can make or break the success of a startup. Gain an in-depth overview of the branding process from start to finish to get ahead.

7 Times

Go-To-Market Strategy

Gain a clear understanding of what a go-to-market strategy is, why it is important, and how to develop your own.

5 Times

Understanding Your Target Market

Gain the tools to develop a strong understanding of the needs, wants, and behaviors of your target audience.

5 Times

Digital Insights: How to Understand Your Customers

Learn and master marketing your business by defining customer insights, techniques, and how to utilize them.

5 Times

Developing Your Brand on Facebook and Twitter

Create a dialogue with your users on Facebook and Twitter. Learn how people use social media and how to deliver relevant content.

3 Times

Community Management Bootcamp

Discover the different benefits that building and managing a community can bring to your company in this full day session.

3 Times

Digital Marketing

Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.

3 Times

Agile Marketing

Explore how to create a customer-centric focus with digital agility and reactivity to market trends.

3 Times

Intro to User Acquisition: Lauren Perkins

A basic introduction to the practice of user acquisition marketing, including an overview of key terminology, concepts, and approaches.

Build Brands Customers Love

If you're new to marketing or starting a new venture, this session will ground you in the fundamentals of how to leverage brand to build preference with your customers.

Community Management Workshop: Build, Grow and Sustain Your Customer Base

A conceptual look of community management and the basics of a full-cycle customer management. Learn metrics to track your progress.

Branding for Beginners Workshop: How to Build a Brand Customers Love

If you're new to marketing or starting a new venture, this session will ground you in the fundamentals of how to leverage brand to build preference with your customers.

Scale for Success: Build Your Marketing Dream Team

Learn how to prioritise and plan your pipeline of marketing activities, and how to both design and cultivate a high performance marketing team in this 3h workshop.

Building a Brand-Centric Business Strategy (Online Class)

This course will teach students how brand considerations can be linked closely to a business strategy in order to provide a holistic foundation for their startup’s future.

Intro to User Acquisition (Online Class)

This livestream serves as a basic introduction to user acquisition, aimed at giving students an overview of key terminology, concepts, and approaches.

Community-Driven User Acquisition

Learn how to develop and sustain a community around your startup's product, and use it to grow your user base.

Replays: Building and Growing a Brand (Online Workshop)

You've created a great product, now you have to create that unique identity. Find out in this workshop how to best do that.

The First Step Toward Branding Your Business (Online Class)

Using a combination of case studies and brand brief exercises, this class will help you begin to build a brand.

Replay: Introduction to User Acquisition (Online Class)

A basic introduction to the practice of user acquisition marketing, including an overview of key terminology, concepts, and approaches.