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Joe Anhalt

Director of Marketing, KOIO

New York City

With 8+ years of early-stage startup-marketing experience, Joe is an expert in being scrappy and being a generalist. Wait, can you even be an expert in being a generalist? Let's just say he knows a lot about a lot when it comes to early-stage marketing.

SEO, SEM, CRO, CRM, PR, UX/UI, ESP management, you name the acronym, and Joe can deliver the do's and don'ts by pulling from personal experiences faster than you can Google or even ask Alexa what they mean.

Currently, Joe is the Director of Marketing at the NYC-based luxury sneaker brand, Koio. In his spare time, he enjoys visiting art museums, going to the movies, and playing basketball. Joe was born and raised in Normal, IL. Yes, you read that correctly. No, it is not a weird place to grow up.

In recognition of his exemplary service in the classroom, Joe has been selected as a member of General Assembly's Distinguished Faculty program.

Previously (37):

Introduction to SEO

Introduction to SEO

Get a practical introduction to SEO and find out how you can implement it into your business.

7 Times

Intro to Digital Marketing

Intro to Digital Marketing

In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

4 Times

Intro to Digital Marketing.

Intro to Digital Marketing.

An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities, and careers.

4 Times

Digital Marketing

Digital Marketing

Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.

3 Times

Introduction to Digital Marketing

Introduction to Digital Marketing

In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

3 Times

Fundamentals of Content Marketing

Fundamentals of Content Marketing

Content marketing is now an essential element of the digital marketing mix

3 Times

How to Launch a Career in Digital Marketing

How to Launch a Career in Digital Marketing

At this event, we discuss the digital marketing landscape, what the role entails, who makes a good digital marketer, and how you can transition into the field.

2 Times

Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

Introduction to Content Marketing

Introduction to Content Marketing

Content marketing is proving itself as a worthy technique to engage and retain new users for startups and brands alike. Come learn about it in this 90-minute class.

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

Building Brands People Love!

Building Brands People Love!

Making people care is hard. Making them care about your brand is even harder. Join us for a night of talks to learn, debate and craft the building blocks of creating a brand.

Introduction to Google Analytics Workshop

Introduction to Google Analytics Workshop

Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.

[Made in Chicago Week] Introduction to Digital Marketing

[Made in Chicago Week] Introduction to Digital Marketing

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

GA + SXSW 2016 Workshop Programming

GA + SXSW 2016 Workshop Programming

Get truly interactive at SXSW and dive into FREE classes on today's hottest tech topics like web development, digital marketing, business development, user experience design & more

Intro to Content Marketing

Intro to Content Marketing

Get an overview of content marketing, learn how to select the appropriate strategy for your company's objectives, and how to measure success.

Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More