As Innovation Lead, I run the open innovation LaunchPad program, exploring new marketing technologies, start-ups and agile solution providers in order to discover disruptive ways of creating immersive brand experiences for our customers. This program is currently tailored for J&J Consumer brands in APAC markets.
Introduction to Real-Time Content
A Real-Time Content class whic takes a deeper look at content, how brands are creating real-time content today, and the processes, tools and methologies to apply the same yourself.
On the Pulse: Latest Digital Marketing Trends
This session will help you keep a finger on the pulse on digital marketing. We'll run through a roundup of the latest news from the SEO, SEM and Social space.
Chatbots and Consumer Experience
80% of major businesses plan to use chatbots by 2020. Stay on top of this new tech, build your own chatbot, and learn more about best practices for building and launching chatbots.
Stay Cool: Marketing to Millennials
Learn how to develop marketing strategy that resonates with Millennials.