Why UX Matters: Dan Maccarone (Online Class)

About this class

Why UX Matters takes a dive into the importance of user experience. We will explore how a brand comes into reality as the experience design evolves, especially focusing on how all decisions in the product development timeline are tied to the original product strategy. We will look at real-world examples that showcase successes and failures of digital product branding and Dan will share insights on his own experiences and where mistakes are generally made.

Takeaways

• UX’s role in every stage of the digital product development process
• How to avoid chasing UX trends and gimmicks
• How to narrow the focus of your product to make it successful
• Figuring out the roles of everyone involved in the digital product cycle

Prereqs & Preparation

None