The goal of Visual Design is to communicate a specific message to a targeted audience. This workshop will teach you the purpose of visual design, the theory behind design and also how it relates to UX design.
You'll learn the basic elements of Visual Design, including typography, colour, contrast, gestalt principles of perception, etc. You'll leave with an understanding of the fundamentals of Visual Design, and the knowledge to go on and create work of your own, building on your learnings in the workshop.
This workshop is for anyone looking to get more of a background on Visual Design, or interested in learning visual design essentials to create their own design collateral.
Understand the purpose of visual design and the value it brings to the overall experience
A vocabulary for critique and communicating visual problems and solutions.
Provide a background of key visual design elements and components.
Start to identify aspects that make certain designs work (or not work).
An idea of how UX works in relation to a website or app.
We will provide a link to the session 24h before & again on the day of the class - keep an eye out in your inbox.
All communication will be sent to the email used to purchase a ticket. If you have signed up on behalf of a friend or colleague, please forward along this information. NOTE: this session will not be recorded, however, slides will be sent within 7 days following the class.
Michael is a designer with over 15 years experience under his belt. Most recently, he co-founded 3beards - the highly successful tech startup events and community company behind Silicon Drinkabout, Unicorn Hunt and more.
He started out as a teenager tinkering around in Photoshop and Flash, which led to working for an advertising startup building and designing software and adverts at the age of 17. Following that he studied at London Metropolitan University where he earned a degree in Digital Media.
Michael then spent 3 years with a web design agency in Soho, where he refined his skills and really developed his passion for design, along with a ton of client-facing skills. He co-founded and designed Pollarize, an iPhone app constructed for social decision making. He's won awards for his writing, and dabbled in everything from 'Alternate Reality Games' to timelapse video. He's extremely passionate about design, and loves making things which are not only beautiful but functional.
With 3beards, he helped transform the European startup community by building a unique and strong brand, backed up by amazing community management and events. He's been lucky enough to travel the world, enhancing & expanding out the startup community, launching new locations for Silicon Drinkabout and speaking at events.
When not designing, you'll find him either PC gaming, playing guitar or getting involved at a startup event!
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