Visual Design Bootcamp: Bring Your Ideas to Life
4

Friday, 4 September

12 7 pm EDT

GA NYC (Livestream)

Online Class
Livestream
$250 USD
Regular Ticket
$250 USD
Total

Questions? Read our FAQs

Visual Design Bootcamp: Bring Your Ideas to Life | September 4

Adam Bookbinder Photo


Creative Director

4

Friday, 4 September

12 7 pm EDT

GA NYC (Livestream)

Online Class
Livestream
$250 USD
Regular Ticket
$250 USD
Total

Questions? Read our FAQs

About This Workshop

This workshop will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" session on the bottom of this page.
Registered participants will be notified in advance of this program with information on how to log in to the workshop.


Are you visual thinker looking to understand more about the world of digital design? Have you been wanting to learn some of the fundamental programs and techniques that designers currently use to bring their ideas to life? The digital world is open for business, and this bootcamp will cover the essential aspects of visual design, leaving you with a deeper understanding of how effective designs are actually created, from research to final mockup. Good "design" is larger than any single platform, app or website. In this class, you'll come away with knowledge on how to creative beautiful, stand-out work that can live anywhere across the content spectrum, and drive results. Working through a series of guided demos, you'll:

  • Learn the fundamentals of Adobe Photoshop, and InDesign, go-to tools for print and digital designers.
  • Touch on essential design principles including composition, color theory, and typography.
  • Explore the basic techniques and theory behind effective UX/UI design.
  • Learn the basic stages of the digital design process (research, moodboards, ideation and prototyping).
  • Learn to create powerful designs that can be applied to any form of content: magazines, websites, marketing materials, brochures and social media

Chart your own career path. Pick up where this workshop leaves off. Enhance your professional skill set in our part-time Visual Design workshop. Or, learn more about the design world in our User Experience Design workshops, on campus or online.

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs.


Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one.


Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.

Takeaways

  • Familiarize yourself with Adobe Photoshop and InDesign.
  • Describe the fundamentals of what good visual design is and how typography, color, grids and composition are used to create beautiful results on the page.
  • Survey today's digital design landscape and its career opportunities.
  • Leave with in-class projects that showcase new skills for designing in both print and digital formats.
  • Workshop attendees will receive a full recording of the entire session for their reference.

Preparation

Participants will need to have a trial of both Adobe Photoshop and InDesign downloaded and ready to go. (http://www.adobe.com/downloads.html) - You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection. - This class will be geared towards beginners, looking to get acclimated with the fundamentals of visual/graphic design. - This course will occur completely online using Zoom and Slack. - Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.

About the Instructor

Adam Bookbinder Photo

Creative Director

Adam Bookbinder is an award-winning creative director and brand strategist with over 15 years of experience in the media industry. His focus has been on luxury-lifestyle publications, where he has worked for several of the world's leading brands, developing dynamic print and digital products that have reached tens of millions of viewers.

Most recently he was the creative director of Travel+Leisure magazine, the largest-circulation travel publication in the United States, with a total print audience of over 6M. Prior to this he was the design director of Saveur, a food and travel magazine which celebrates the stories from around the world that weave together culture, tradition, and people through the language of food. He was also was the creative director of Departures, a luxury-lifestyle magazine produced by American Express Publishing. He held this position for over 8 years, and helped earn the magazine its first-ever national magazine award for "Best Single Topic Issue". He has also earned numerous Henry Luce awards for creative direction and design including multiple "Best Design Magazine of the Year" and "Best Cover of the Year" awards. His work has consistently been recognized for its excellence by The Society of Publication Designers, where he has been an active member for over 15 years. He has held positions and consulted on the designs of several other titles including Vanity Fair, Details, Spin, Interview, Rolling Stone, Harper’s Bazaar, and Dr. Oz Magazine.

Refund Policy

We understand that, sometimes, plans change. If you can no longer make it to a class or workshop, please email us at least 7 days before the scheduled event date. No refunds will be given to cancellations made within a week of the class or workshop.

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