AI
Free
New York City (Online)
Thursday, 05 March, 2026
7
–
8
am
EST
[Skills Are Your Survival] Power Up Your Marketing with AI
About This Class
In this interactive, one-hour class, you’ll learn how marketers are using AI to streamline content creation, personalize messaging, and support smarter, data-informed decisions.
Through practical examples, you’ll see how AI can help with tasks like drafting and refining copy, adapting messaging for different audiences, and making sense of performance data—so you can spend less time on manual work and more time on strategy.
Takeaways
Use AI to offload administrative marketing tasks
Identify where AI can add value across different stages of a marketing workflow
Apply AI to streamline and support multi-step decision-making
Preparation
To participate in this workshop, you’ll need to make sure you’re set up for success with the following:
About the Instructor
Tom Szekeres
Director, re~grow | Lead Instructor, General Assembly
Tom Szekeres combines over 15 years of digital strategy experience with a practical, hands-on understanding of today’s most exciting tech. At re~grow, he partners with planet-positive brands, guiding them to leverage digital tools like Generative AI for meaningful impact. Tom's practical experience with LLMs runs deep—he’s been a power user of ChatGPT since its inception, leveraging its capabilities to augment tasks across e-commerce, social media advertising, finance, data analysis — even home automation workflows.
His hands-on approach to applied AI makes him an invaluable resource for professionals looking to understand and utilize Generative AI to transform their career and increase creativity and productivity. Through founding past ventures such as social media agency This Here and local delivery startup Subship, Tom has continually demonstrated his ability to adapt and apply cutting-edge technologies in meaningful ways.
In his workshops, Tom shares insights drawn from a varied career across multiple sectors, helping students not just to grasp the theory but to apply AI tools ethically and effectively. His teaching aims to equip learners with knowledge they can use to push towards the cutting edge of their fields. As a Fellow of the RSA and a proponent of conscious business practices, Tom’s commitment to generative AI is about responsible innovation that's geared for real-world application.
What His Students Say:
Tom made the content very digestible and kept us all engaged. He really helped to demystify AI/ML for me. -Student from July 2023
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