Ladies Lounge | Social Media Influencers | Boston
About this event
Ladies Lounge, a monthly event series hosted by GA, is spending June featuring Boston's top Social Media Influencers.
Why It Matters?
Truth be told, we are living in a whole new era of marketing. Banner ads and TV commercials are not reaching millennials. That means that marketers have to engage this new generation of consumers in a more organic way. People want peer recommendations. They want to see what places their friends are engaging with through social media. That is where influencer marketing comes in.