Harness the power of DIY PR

Past Locations for this Event

Harness the power of DIY PR | Edinburgh

Past Locations for this Event

About this event

Business owners practice PR whether they know it or not. House Of DIY helps you to make DIY PR campaigns more intentional and purposeful, leading to a more powerful, resonating message and increased visibility.

Who for: Small business owners who want to: - Work on their reputation and credibility - Set themselves up as experts in their field - Improve visibility for their business/ brand - Secure media coverage & meaningful brand partnerships

What I'll cover: - We'll talk about what's relevant right now and what you need to know - nailing the key points and exploring how you can put into practice for your business straight away - Getting digital press coverage - how to research, how to pitch and most importantly, how to leverage. - Good habits - PR is often unintentional. Get into these good habits so that you create visibility opportunities with the media without overthinking it. - Myth-debunking - DIY PR is for everyone. It's not just for extroverts or the overly confident.

Takeaways

  • An overview of how PR actually works and why it's important to the growth of your business
  • Feel confident putting yourself out there for PR opportunities, and creating your own content that works to your strengths
  • Learn the importance of leveraging your PR and the key ways to implement

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