Design Week | User Experience in the Physical World | Edinburgh

About this event

Ever wonder why a department store was set up a certain way? How about a cafe? A bathroom? We can turn to UX design as the culprit. Although most cases in UX are related to technology and human-computer interactions, a higher level of experience brings us back to one of the founding professions in design: architecture and planning. Join us for a discussion on how the digital and physical worlds intersect and how we are now able to design experiences that defy the traditional definition of UX.