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Breaking News: The average human attention span is now shorter than a goldfish's. (We’ll give you a second to soak that in.)
According to the Orlando Sentinel, a recent study found that the average human attention span has fallen from 12 seconds in 2000 to eight seconds today. It’s important to note that goldfish have a 9-second attention span.
So, how exactly do creatives and marketers create impactful content to penetrate through modern day attention spans? We’re partnering with industry experts to teach you just that.
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