If you're running a startup, you need to be in the business of creating and selling stories.
A brand story connects with your audience on an emotional level. With one, you make your product personal. Without one, you're not building a brand - and that can often be the difference between startup success and failure.
In this talk, join startup marketing expert Lesley Bambridge as she shares the importance of storytelling for startups. You'll walk away armed with the tips, tools & advice you need to craft your very own brand story, & ensure you're building a brand that connects with your audience.