“Product management is not only critical to a company’s success — it is the best job ever. Knowing my students will have strong PM skills and a competitive advantage in their career transition is very rewarding.”
Alex McCarthy, Product Management Instructor, General Assembly Austin
Learn Customer Development at General Assembly
Learn to launch products and features that anticipate user needs and solve customers’ problems in this 10-week part-time course.
UX Design Immersive
Leverage skills like user research, usability testing, and more to create products customers love in this transformative full-time course.
UX Design Part-Time
Discover how insights into customer behavior through user research and more can optimize any product or service in this part-time course.
Digital Marketing Part-Time
Become proficient in social advertising, paid search, and other cutting-edge techniques to market products and acquire users.
Digital Marketing Online
Learn to acquire, retain, and convert customers, and optimize your campaign performance with this part-time online course.
Classes & Workshops
Start your product management journey with skill-building, career-boosting evening and weekend events led by industry experts.