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Zoe Guiraudon

UX Designer, Foolproof

London

Zoe started her career as a digital marketer specialised in Branding in Social Media. She always considered herself a problem solver, which brought her to UX Design. She chose General Assembly to make the big transition. Having experience in education and running workshops, she decided to stick around at GA to be part of the instructor team of multiple UX immersive courses, as well as GA's very first UX 1-week immersive course.

Zoe is currently a senior UX designer at Foolproof. Her passion for the design process and the education part of UX helps her every day to inject collaborative and user-centred design thinking into big organisations like ITV, the BBC or AVIS.

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