Design
Copywriting Strategies for Better UX
Students will learn copywriting strategies for mobile and web platforms based on the core principles of UX, UI, and brand voice & tone.
3 Times
Tracey John
Vice President, Associate Creative Director, Havas Life
New York City
A veteran copywriter and editor for more than 13 years, Tracey John has worked with brands across television, video games, e-commerce, and healthcare. She's written copy for MTV.com, DIRECTV.com, and Jet.com, as well as for chart-topping mobile games "My Little Pony: Friendship is Magic" and "Cars: Fast as Lightning." She is currently Vice President, Associate Creative Director at Havas Life, working on digital experiences for health and wellness brands.
Upcoming Courses
Previously (3)
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