Sharon Lee Thony Photo

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More

Sharon Lee Thony

Head of Marketing, LUMBERYARD

New York City

Sharon Lee Thony is the Head of Marketing at LUMBERYARD, a women-led nonprofit organization that has created a bold new model of combining an artist-first mission with social impact programming to fund the performing arts in the United States. In this role, Sharon is responsible for developing and leading the company’s marketing strategy and brand presence through innovative and high-performance digital, PR, and social media campaigns.

She’s also co-founder and CEO of STK MKT Entertainment, a multimedia company dedicated to developing and curating artistic, social-conscious and entertaining content across music, film, TV and technology. As if that wasn’t enough, Sharon spends many evenings as a favorite digital marketing instructor @ General Assembly.

Sharon began her career as an account executive at top advertising agencies like Saatchi & Saatchi + McCann-Erickson, working directly with client brands like P&G, Unilever, Mastercard, and Johnson & Johnson. She later joined Unilever marketing to work on personal care brands like Caress, Lever 2000, Q-tips, Axe, Dove, Snuggle, Wisk and all. Sharon then became Marketing & Creative Services Director for the Girl Scouts of the USA (rebranding the organization & the cookie box for their 100th Anniversary) and later the PR & Marketing Director for the luxury wellness hotel group, COMO Hotels & Resorts before she continued her career in hospitality as Director of Marketing at Le Soleil d’Or, a boutique farm-to-table resort on Cayman Brac in the Caribbean and most recently, Triumph Hotels, a collection of six historic hotels across Manhattan.

Sharon received an MBA from The Wharton School at the University of Pennsylvania, is an alumna of Columbia University and NYU, and has also earned yoga teaching certifications from YogaWorks and Prenatal Yoga for Two.

Upcoming:

Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

28
Tue, 28 August 10:00 - 5:00pm EDT
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

5
Wed, 5 September 6:30 - 9:30pm EDT
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

14
Fri, 14 September 10:00 - 5:00pm EDT
Email Marketing for Entrepreneurs and Startups

Email Marketing for Entrepreneurs and Startups

In this introductory class, learn how to build an email marketing strategy that grows your business by acquiring and retaining customers.

17
Mon, 17 September 6:30 - 9:30pm EDT
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

20
Thu, 20 September 6:30 - 9:30pm EDT
Instagram for Business: Converting Followers to Customers

Instagram for Business: Converting Followers to Customers

Learn how to use IG with best practices in Content Strategy, Ads Manager, Stories & Business Tools to grow following, captivate your community & inspire conversion from followers.

22
Sat, 22 September 10:00 - 3:00pm EDT
Facebook Advertising for the Win

Facebook Advertising for the Win

In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of Facebook advertising in this fast-paced, hands on class.

3
Wed, 3 October 6:30 - 9:30pm EDT
Facebook Advertising Bootcamp

Facebook Advertising Bootcamp

Learn how to use Facebook Advertising tools, including Ads Manager, Custom Audiences, the Facebook Pixel, and Custom Conversions to create a powerful Digital Marketing Strategy.

6
Sat, 6 October 10:00 - 5:00pm EDT
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

10
Wed, 10 October 6:30 - 9:30pm EDT
Facebook Advertising Bootcamp

Facebook Advertising Bootcamp

Learn how to use Facebook Advertising tools, including Ads Manager, Custom Audiences, the Facebook Pixel, and Custom Conversions to create a powerful Digital Marketing Strategy.

13
Sat, 13 October 10:00 - 5:00pm EDT
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

16
Tue, 16 October 10:00 - 5:00pm EDT
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

19
Fri, 19 October 10:00 - 5:00pm EDT
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

21
Sun, 21 October 10:00 - 5:00pm EDT
Instagram Ads Workshop: Spark Inspiration and Drive Action

Instagram Ads Workshop: Spark Inspiration and Drive Action

Everything you need to know to be successful with Instagram ads.

24
Wed, 24 October 6:30 - 9:30pm EDT
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

27
Sat, 27 October 10:00 - 5:00pm EDT
Facebook Advertising for the Win

Facebook Advertising for the Win

In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of Facebook advertising in this fast-paced, hands on class.

30
Tue, 30 October 6:30 - 9:30pm EDT
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

2
Fri, 2 November 10:00 - 5:00pm EDT
Facebook Advertising Bootcamp

Facebook Advertising Bootcamp

Learn how to use Facebook Advertising tools, including Ads Manager, Custom Audiences, the Facebook Pixel, and Custom Conversions to create a powerful Digital Marketing Strategy.

3
Sat, 3 November 10:00 - 5:00pm EDT
SEO Training for Startups & Beginners

SEO Training for Startups & Beginners

Get a practical introduction to SEO and find out how you can implement it into your business.

7
Wed, 7 November 6:30 - 9:30pm EST
Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

13
Tue, 13 November 6:30 - 8:30pm EST
Instagram Ads Workshop: Spark Inspiration and Drive Action

Instagram Ads Workshop: Spark Inspiration and Drive Action

Everything you need to know to be successful with Instagram ads.

14
Wed, 14 November 6:30 - 9:30pm EST
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

15
Thu, 15 November 10:00 - 5:00pm EST
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

17
Sat, 17 November 10:00 - 5:00pm EST
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

21
Wed, 21 November 6:30 - 9:30pm EST
Instagram for Business: Converting Followers to Customers

Instagram for Business: Converting Followers to Customers

Learn how to use IG with best practices in Content Strategy, Ads Manager, Stories & Business Tools to grow following, captivate your community & inspire conversion from followers.

24
Sat, 24 November 10:00 - 3:00pm EST
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

27
Tue, 27 November 6:30 - 9:30pm EST
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

29
Thu, 29 November 10:00 - 5:00pm EST
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

4
Tue, 4 December 6:30 - 9:30pm EST
SEO Training for Startups & Beginners

SEO Training for Startups & Beginners

Get a practical introduction to SEO and find out how you can implement it into your business.

5
Wed, 5 December 6:30 - 9:30pm EST
Instagram Ads Workshop: Spark Inspiration and Drive Action

Instagram Ads Workshop: Spark Inspiration and Drive Action

Everything you need to know to be successful with Instagram ads.

6
Thu, 6 December 6:30 - 9:30pm EST
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

8
Sat, 8 December 10:00 - 5:00pm EST
Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

13
Thu, 13 December 6:30 - 8:30pm EST
Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

15
Sat, 15 December 10:00 - 5:00pm EST
SEO Training for Startups & Beginners

SEO Training for Startups & Beginners

Get a practical introduction to SEO and find out how you can implement it into your business.

18
Tue, 18 December 6:30 - 9:30pm EST
Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

19
Wed, 19 December 10:00 - 5:00pm EST
Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

19
Wed, 19 December 6:30 - 9:30pm EST
Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

20
Thu, 20 December 6:30 - 8:30pm EST
Facebook Advertising Bootcamp

Facebook Advertising Bootcamp

Learn how to use Facebook Advertising tools, including Ads Manager, Custom Audiences, the Facebook Pixel, and Custom Conversions to create a powerful Digital Marketing Strategy.

21
Fri, 21 December 10:00 - 5:00pm EST

Previously (97):

Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

23 Times

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

12 Times

Facebook Advertising Bootcamp

Facebook Advertising Bootcamp

Learn how to use Facebook Advertising tools, including Ads Manager, Custom Audiences, the Facebook Pixel, and Custom Conversions to create a powerful Digital Marketing Strategy.

9 Times

Digital Marketing

Digital Marketing

In this 10-week or 1-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.

8 Times

Instagram for Business: Converting Followers to Customers

Instagram for Business: Converting Followers to Customers

Learn how to use IG with best practices in Content Strategy, Ads Manager, Stories & Business Tools to grow following, captivate your community & inspire conversion from followers.

8 Times

SEO Training for Startups & Beginners

SEO Training for Startups & Beginners

Get a practical introduction to SEO and find out how you can implement it into your business.

7 Times

Google Analytics Bootcamp

Google Analytics Bootcamp

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.

6 Times

Digital Marketing: Key Concepts and Metrics

Digital Marketing: Key Concepts and Metrics

Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.

6 Times

Facebook Advertising for the Win

Facebook Advertising for the Win

In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of Facebook advertising in this fast-paced, hands on class.

5 Times

Instagram Ads Workshop: Spark Inspiration and Drive Action

Instagram Ads Workshop: Spark Inspiration and Drive Action

Everything you need to know to be successful with Instagram ads.

4 Times

Intro to Digital Marketing

Intro to Digital Marketing

An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

2 Times

Social Media Strategy Mapping

Social Media Strategy Mapping

Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.

Google Analytics for eCommerce: Optimize Your Merchandising Strategy

Google Analytics for eCommerce: Optimize Your Merchandising Strategy

Learn how to improve & optimize your merchandising efforts by gaining insights into your website’s visitors,their behavior,any patterns & trends related to products/items for sale.

Email Marketing for Entrepreneurs and Startups

Email Marketing for Entrepreneurs and Startups

In this introductory class, learn how to build an email marketing strategy that grows your business by acquiring and retaining customers.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More