The minds behind the magic

The minds behind the magic

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    Sarah Holloway Photo

    Sarah Holloway

    Co-Founder, Matcha Maiden

    Melbourne

    Sarah began her working life as a mergers and acquisitions lawyer at a leading international law firm. While she enjoyed several years building strong professional foundations and invaluable business acumen, she found it increasingly challenging to reconcile the all-consuming corporate lifestyle with her personal passions for health, wellbeing, creativity and adventure.

    In pursuit of balance, Sarah and her partner started a creative side project in late 2014 capitalising on a gap they discovered in the health food market for matcha green tea powder. A year on, this vibrant green superfood is one of the world's premier health food trends and Matcha Maiden is leading the way with a growing community of over 1000 stockists, 60,000 social media followers and a very bright (green) future. Sarah has now hung up the suits and heels to step into the business full time and is thoroughly enjoying life as a full time funtrepreneur.

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