Design
Know Thy Customers: An Introduction to UX Research
Our UX research expert will share best practices around some of the more common research methods and tips utilise your findings to create a design that is set for success.
Sanchita Ray
VP - User & UX Research, Lazada
Singapore
Sanchita currently leads the Lazada’s User & UX Research team, to drive product decisions through consumer insights. She also does pro-bono consulting and conducting workshops and mentoring students in various universities in Singapore.
Sanchita's passion for more than 18 years has been to understand cultures and consumers, across South Asia, Middle East, China and South East Asia. Recently she has been exploring how to leverage Big Data analytics along with traditional survey data.
Upcoming Courses
Previously (1)
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