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Rudi’s 20+ years’ advertising career began as a copywriter then a creative director, at Ogilvy, Leo Burnett, Bates, and TBWA. His works had won and been shortlisted in numerous international & local creative awards including Cannes, Spikes, AdFest, EFFIES, Markies and Kam Fan throughout his creative career. Over the last twelve years, his career adventures include Yahoo!, Carat, Wunderman/AGENDA, Tribal DDB, and Social@Ogilvy as a digital & social media specialist.
Rudi is the author of Social ROI (Return on Influence) and Advertising For Dummies, both are one of the top selling business titles in Hong Kong.
As a seasoned keynote speaker of various conferences & workshops, Rudi’s appearances include Ad: Tech@Singapore, SES, Social Media Week, ClickZ Live, HKAIM, Google Squared, and TEDx.
Prior to open his own creative boutique agency Hungry Digital, Rudi’s was the General Manager of Social@Ogilvy and DDB Tribal. He was also the Digital Chairman of HK4As between 2012-2014. He was voted as Digital Marketer Of The Year of the HKAIM Media Convergence Awards 2014.
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