Robin Groover Photo

Robin Groover

Chief Hair Officer, Techturized Inc.

Atlanta

RDG was recently named Chief Hair Officer for Techturized Inc., a hair technology company based in Atlanta, Georgia. It is the perfect fit for her passions innovation, creating infinite opportunities in consumer insights, hair care research and product manufacturing. RDG key focus, Myavana is the premiere hair care recommendation system, a central network of beauty for brands, consumers, and professionals that provide results-oriented education with art, science, style and technology.

She is Founder and CEO of Groove Global LLC, the beauty company responsible for concepts Too Groovy Salons, Groove Therapy Healthy Care Systems and Ceramic Fusion Styling Techniques. As head of education for Too Groovy Salons, Robin created the educational curriculum utilized by Too Groovy hair stylists, RDG partner salons and stylists. The education programs cover all aspects of salon services including consultations, hair color & design, product knowledge, natural hair and retailing.

Her healthy hair styling techniques have been featured on natural hair care resources for professionals and consumers such as TransitioningMovement.com, NaturalChica.com, NaturalHairMag.com and AtlantaNaturalHair.com RDG has over 20 years of experience in hair care research & development consulting brands Design Essentials, Paul Mitchell, Carol’s Daughter and She Moisture Professional Line on product performance.

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