Olivia Hawkins is a Senior Media Manager at VaynerMedia, a digital agency that helps Fortune 500 companies tell their stories. She is a self-described data nerd who loves using numbers to develop creative digital marketing strategies. Olivia has worked extensively all aspects of digital marketing – including paid advertising, SEO, email marketing, social media and analytics.
Olivia is originally from Atlanta, Georgia and serves as the social media manager for Georgia Tech’s Young Alumni Council. In her spare time, you can find her exploring New York City's food scene.
Intro to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
Introduction to Google Analytics
Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.
Intro to Digital Marketing.
An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities, and careers.
Digital Marketing: Key Concepts and Metrics
Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world.
Google Analytics Bootcamp
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends.