Neva Read

Founder, The Brand Ninja

Sydney

Born in Kenya and now living in Sydney, Australia, Neva Read is a storyteller and strategist with a background in business strategy, PR, advertising, branding and marketing.

She started her career with Howorth Communications (Ogilvy) launching e*Trade into the Australian marketplace, and went on to manage PR for NineMSN, followed by leading the digital marketing for Toyota, Lexus, The Commonwealth Bank, Nestle, McDonalds, Nikon, Sydney Opera House, Clinique, Elizabeth Arden, Budweiser, Lion Nathan, Alex Perry Fashion, etc.

She began her own consultancy in 2016, developing marketing, digital and social media strategies, innovation projects and campaigns for leading brands such as Unilever, Google, Shiseido, Avantcha Tea, MPI Jet (LA), etc - working closely with senior business leaders and executives to craft their branding, marketing, consumer insights, key value propositions and functional messaging. She consults to established brands, but her true passion is start-ups and SMEs with great ideas designed to change the world for the better.

She's also written for several publications including the Sydney Morning Herald, The Guardian UK as well as directed 3 documentary films, two of which played across cinemas in Australia. Neva loves writing, hiking, running and cooking with her husband and kids, and she reads voraciously into the wee hours of the morning in her very ‘spare’, spare time.