Business
How We Got There: Building & Scaling Winning Brands
Our panel of branding experts unveil the secrets to building a brand that stands out in today’s hyper-connected and volatile world.
Natalia Cano
Head of Brand & Reputation, APAC, Google
Singapore
Natalia has over 17 years of product management, sales and marketing experience, leading international marketing strategies for brands in Europe and APAC. For the past 13 years at Google, Natalia has delivered successful marketing programs helping people grow their career and business, and stay safe online. She currently leads Brand & Reputation Marketing for the APAC region. Prior to Google, she led Marketing & Sales for the Cruise & Ferry division at Amadeus IT Group. She graduated from ICADE Business School, ESSEC & Northeastern University with an International Business Degree, followed by a Master in Internet Business and an MBA at IE Business School.
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