As the CEO and founder of MKG Marketing, Inc., Mike's agency has experienced double-digit growth year-over-year servicing large customers such as Microsoft, VMware and Chevron, to name a few. Mike holds a current Google Analytics Individual Qualification, has been leading Google Analytics and digital marketing meet-ups in San Francisco for the past 12 months and wants to take flight lessons (any instructors out there?).
Google Analytics for Beginners: Key Concepts and Quick Wins
This class covers the fundamentals of digital analytics and introduces you to the key concepts and metrics of Google Analytics.
In this 10-week or 1-week course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success.