Lisa Dawn Drogin is a Social Media Consultant and Specialist and Founder/Creative Director of Story of My Dress (thestoryofmydress.com, @storyofmydress). Her expertise spans Pinterest and social media marketing, community engagement, content creation, urban design and visual representation. As a Style Blogger and Social Media Influencer, she has collaborated on campaigns with Farfetch, University Village, Moorea Seal, Banana Republic, Uniqlo, Sorella Salon, Neiman Marcus, Bartell Drugs, and Pacific Place, as examples. Lisa was recently named by Seattle Refined as one of ten favorite Seattle Fashion Bloggers to follow on Instagram. Lisa holds dual Masters Degrees from the University of Michigan and grew up in the beautiful Pacific Northwest.
Social Media Strategy Mapping
Learn how to structure your social media efforts, deploy resources, and ultimately launch a social media campaign based on strategy mapping.
Marketing Through Pinterest: Creating and Executing a Strategy
In this class, you’ll get insight into the latest trends, information and practical examples on how you can best create and execute a Pinterest Marketing Strategy.
Intro to Digital Marketing
In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.
Branding 101: Starting Off Right
An introductory workshop that will help you navigate building both a differentiated brand and product.
Blogging 101: How to Create a Successful Blog & Make Money Doing It
Learn the key factors to starting, growing, and monetizing a successful blog.
Fashion Pop-Up Shop & Panel
This event will bring together entrepreneurs in fashion to discuss their unique mission and how it inspires them to keep producing uniquely designed products.
Marketing Week | Like, Comment, Buy: Social Media for Businesses
Join us for a panel of your favorite businesses discussing strategies on they grew their business through social media.