Laura Moreno

FIDL

San Francisco

I started in the financial services industry and was recognized as a top sales executive. For over 10 years, I built a reputation as a subject matter expert in back office operations for banks, independent broker-dealers, investment advisory firms, and hedge funds.

After leaving the financial industry, I saw the need to provide a solution for women who wanted to look great while leading their busy lives. As a self-taught designer and fashion aficionado, I founded Ladada a personalized fashion subscription service. We send you a personalized box with fashion from independent designer brands directly to your doorstep.

Today I am involved in a project in the wearable tech space "Fid". It is a smart fabric that provides accurate body measurements. The use cases include custom tailoring, weight-loss tracking and women's health.

I would like to continue to support and be involved in organizations that prepare women from early stages and upward.