Laura Larkin Photo

Laura Larkin

Digital Product Manager, Jetstar


Laura loves travelling and spends way too much time planning and booking her next holiday. Lucky she can put her pastime to good use in her career, with over 10 years designing eCommerce experiences for travel and retail industries across the globe.

Laura’s varied background in UX design, agile development, analytics and digital marketing has an underlying theme - passion for problem solving and acing customer experiences with digital thought leadership and innovation. In her most recent role as online acquisition specialist at Kathmandu she has set up a high performing online traffic driving campaign covering everything from PPC, affiliates, SEO, social, mobile and email marketing.

What's one of the best things about working in digital? Spotting trends in analytics and making sure that every dollar spent works hard for the business. Once a penny pinching traveller, always a penny pinching traveller.

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