Business
AI-First Product Management
This course is designed to help learners build the product management skills companies are looking for today by blending proven PM practices with the power of AI.
Laura Hamod Barnes
Founder & Digital Performance Director, Connected Digital
Sydney
Laura is founding partner of Connected Digital, an independent digital agency that specialises in growing businesses with smart, data driven marketing.
Her 17-year long career began with major publishers Austereo (2day FM and Triple M Networks) and Yahoo, where she learned how to drive real results on marketing spend and worked on major accounts such as SEEK, eBay and realestate.com.Since starting Connected Digital in 2012, Laura has broadened her expertise working across a range of brands including Canon, Krispy Kreme, Skinstitut and the Australian Institute of Management. She enjoys working in partnership with her clients to help grow their brands with a combination of data-driven digital marketing strategies and an honest, transparent approach.
Laura thrives on the challenges of working in an always-changing industry and believes in continually challenging, testing and learning to stay ahead of the latest trends. Laura’s passion and expertise is centred around driving digital strategy for client growth as well as unlocking opportunities for clients within platforms such as Facebook/Instagram, YouTube, Programmatic to drive performance.
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