Laura Brennan, Marketing Manager at Shiftgig, is deeply passionate about telling a brand's story through engaging content, and finding creative ways to solve difficult problems through technology. Joining Shiftgig to lead its marketing automation efforts, she has established herself as a strategic leader, working cross-functionally to help manage B2B content development, client acquisition and re-engagement campaigns, and working to align marketing and sales operations.
Prior to landing at Shiftgig, Laura spent several years learning the ropes of a fast-paced start-up at Groupon, as well as developing her passion for technology with the marketing automation platform provider Act-On and a digital marketing agency. She holds a degree from the University of Wisconsin - Madison, and enjoys dabbling in amateur chemistry at home, brewing her own kombucha and cider.
Digital Marketing Trends of 2017
From technology trends that impact analytic decisions to evolving consumer behaviors that impact business models, we'll consider what topics marketers' today need to know.