Lana has a decade of digital agency experience where she had the opportunity to wear many different hats. From director of account strategy to project and product management, web analytics, SEO, email marketing, copy writing, campaign development and storytelling, social media and video – Lana has tried it all.
When she’s not marketing or running projects, she is traveling the world, trying new foods, playing videogames, and picking up new skills like web development or a new language.
Introduction to Digital Marketing
This class will introduce you to the digital marketing landscape including an overview of available marketing platforms and tactics for tracking and optimizing campaigns.
Digital Marketing Bootcamp
Create an end to end digital marketing campaign using the latest marketing techniques to promote your business or service and drives measureable results.
This course builds on two parts of marketing analytics: theory and foundations (conceptual part) and practical application.
Devising Your Social Media Strategy
It’s essential to outline your social media strategy from the start, if you are ever going to see any measureable and actionable results.
Geek Week: Free Workshops for the Designer, Techie and Entrepreneur in You
Are you looking to advance your career or learn a new skill in a fun interactive environment? Join us for a week of free workshops at Occidental Park!
Digital Marketing Intro Workshop For Foster Tech Club
This 1-hour workshop will cover the basics of Digital Marketing, specifically the following channels: Social Media, Email, Mobile, and Web Analytics.
How to Plan a Marketing Campaign
Join us as we discuss what goes into campaign planning and review a template on how to put it all together.