Kelvin Lam is the co-founder of FeedMe Guru, an online platform that connects diners looking for exclusive dining experiences with the top restaurants in Hong Kong and beyond. Apart from a very strong online and offline presence through FeedMe Guru’s social media, web and app platforms, as well as hosting events like large scale food festivals, FeedMe Guru reaches diners through leveraging its partnerships with a large network of traditional online and offline media players, as well as the top KOLs in the city.
Before starting his chapter in F&B entrepreneurship, Kelvin worked at notable private equity firms, investment banks, and law firms. He holds a combined Bachelor of Laws and Commerce and an MBA from Harvard Business School
The Power of Peer Pressure: How to Build a Successful Influencer Marketing Program
An in-depth look at the history, evolution and current state of influencer marketing that will help you build marketing strategies, vet potential influencers, or even become one.