Kelly Aratoon Photo

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More

Kelly Aratoon

Founder, The Falling Agency

Washington, D.C.

Kelly Aratoon is the founder of The Falling Agency, a boutique digital agency focusing on search marketing. While her clients range from those you’ve never heard of to those you definitely have, each get the same attention to detail and quest for SERP greatness.

Kelly graduated from the University of Georgia and is obsessed with her Goldendoodle. She has a strong background in managing digital media with an emphasis on search. After spending nearly a decade working in PR and marketing for multimillion dollar brands and startups, Kelly knows what truly drives conversions and lasting brand impact. She is certified in the Google suite of products and regularly speaks about paid and organic search at local universities.

Upcoming:

Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

20
Tue, 20 October 2:00 - 5:00pm EDT
SEO Bootcamp

SEO Bootcamp

Learn the basics of SEO with a hands-on workshop that guides you through setting up and optimizing your SEO plan.

21
Wed, 21 October 1:00 - 6:00pm EDT
Introduction to Google Ads

Introduction to Google Ads

Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.

30
Wed, 30 December 5:00 - 8:00pm EST

Previously (359):

Social Media Monitoring and Analytics: How, What, and Why

Social Media Monitoring and Analytics: How, What, and Why

Learn how to understand and analyze social media metrics to help guide strategy, reach goals and connect with your audience.

78 Times

Content Strategy 101

Content Strategy 101

Content is king. Learn to formulate effective strategies and create compelling content to engage with your audience.

77 Times

Introduction to Google Ads

Introduction to Google Ads

Learn the basics of Google AdWords, including designing effective ad copy, keyword audience targeting, and estimating your ad’s success.

59 Times

Search Engine Optimization Remote Workshop (Online)

Search Engine Optimization Remote Workshop (Online)

Search Engine Optimization has evolved heavily over recent years. This online class will ensure that you’re keeping up with industry knowledge and algorithm updates.

58 Times

SEO Basics: Half Day Bootcamp

SEO Basics: Half Day Bootcamp

Get a practical introduction to SEO and find out how you can implement it into your business.

28 Times

SEO Bootcamp

SEO Bootcamp

Learn the basics of SEO with a hands-on workshop that guides you through setting up and optimizing your SEO plan.

27 Times

Intro to Digital Marketing

Intro to Digital Marketing

In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

18 Times

Intro to UX Design

Intro to UX Design

This is an introduction to user experience design. Whether you understand the basics or have just heard the term, you'll explore the topic and how to learn more.

3 Times

Digital Marketing Bootcamp

Digital Marketing Bootcamp

Create an end-to-end digital marketing campaign using the latest marketing techniques to promote your business or service and drive measurable results.

3 Times

Muffins and Marketing

Muffins and Marketing

Join us for breakfast and an overview of digital marketing essentials inclusive of the digital marketing ecosystem.

2 Times

Introduction to Digital Marketing

Introduction to Digital Marketing

In this hands-on introductory workshop, you’ll get overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

2 Times

Digital Marketing

Digital Marketing

Gain indispensable digital marketing skills in this 10-week evening or 1-week accelerated course, on campus or online.

2 Times

Intro to Digital Marketing @DCWebFest

Intro to Digital Marketing @DCWebFest

An overview of digital marketing essentials inclusive of the digital marketing ecosystem, current tools, opportunities and careers.

Introduction to Google Analytics

Introduction to Google Analytics

Get to know the basics of using Google Analytics to track and evaluate performance and draw insights to improve your business.

Teach at GA

Join our talented instructor team dedicated to transforming thinkers into creators.

Find Out More